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8 Easily Corrected Social Media Blunders

Social Media can be a real asset to marketing your brand but you can also miss some fantastic opportunities to capitalize on the full potential of social media marketing by making some common blunders. John Lusher shared the 11 Things NOT To Do on Social Media. This post will cover solutions to some common mistakes people overlook when planning the steps to their social marketing strategy. How to Correct 8 Common Blunders of Social Media The first visual image most people will see is … [Read more...]

Filed under: Branding, BUZZ, Social Media, Social Networking, Strategy Tagged with build relationships, don't do on social media, how to, integrated marketing, marketing, marketing strategy, social media, social media strategy

How To Get the Best Results From Google Search

By Patsy Stewart 1 Comment

Most of us use Google to search. In fact, we have replaced search in our vocabulary with Google. It's very frustrating to search for something and have the results come up with everything but what you're looking for. Mashable ran a great post on Google Search Tips with an interactive graphic created by OnlinePhD.org. Become a Google Master with these 20 Google Search Tips … [Read more...]

Filed under: Social Media Optimization Tagged with google, google master, google search, how to, mashable, search, tips

Learn How to Use Pinterest for Business Seminar

By Patsy Stewart Leave a Comment

Everything You Need To Know About Pinterest for Business What is Pinterest? Should your business be on Pinterest? Can Pinterest really drive traffic to your website? Who's using Pinterest successfully? How can I make my images stand out? Learn everything you need to know about Pinterest for your brand in this 90 minute training class. May 3, 2012 9:00 - 10:30am Best Western Inn at Valley View, Roanoke, VA. Cost for seminar is $10 per person, payable at the door. For … [Read more...]

Filed under: News and Events, Pinterest Tagged with how to, pinterest, pinterest seminar, roanoke, seminar, social media, social media training, social media workshop, training, virginia, workshop

Everything You Need to Know About Pinterest [9 Infographics]

By Patsy Stewart 32 Comments

There's no denying that there is a new kid on the social media block and her name is Pinterest and she is creating a big BUZZ. Pinterest is a virtual bulletin board that originally appealed to mostly woman but has now been grasped by businesses and savvy marketers. Similar to the new visual direction of Facebook's timeline, Pinterest is also visual. I am a huge fan of infographics, in fact, follow me on Pinterest to see my board on Fantastic Infographics. There are some great infographics … [Read more...]

Filed under: BUZZ, Pinterest, Social Media Tagged with buzz, how to, infographic, marketing strategy, pinterest, social media marketing, social media strategy, visual

How Chiropractors Can Leverage Social Media

By Patsy Stewart 6 Comments

Recently I was asked to speak to a group of Chiropractors about using social media for their practice. Each time I speak to a niche group, I research to find out how the industry is using social media so I can provide real examples of uses. I found some Chiropractors and Wellness Centers that are using Facebook and Twitter. Most are not consistent with their posts and very little engagement, but they are taking small steps. I also found there were a lot of videos on Youtube and a few blogs … [Read more...]

Filed under: Branding, BUZZ, Social Media, Traditional Tagged with branding, buzz, chiropractic, chiropractor, facebook, how to, marketing, public speaker, social media, social media marketing, twitter, youtube

10 Simple Steps to Get Started with Google+

By Patsy Stewart 9 Comments

The Social Buzz Lab frequently conducts training and seminars on Social Media. We recently had our first gathering of the new year for our Meetup2.0 Group in Roanoke, VA. John Lusher and I (add me to your circles) did a 45 minute training on how to get started with Google Plus. We started with the simple steps and ended the meeting with a hands-on live Hangout. 10 Simple Steps to Get Started with Google+ To set up a Google+ account you need a Google account (Gmail works). Once you … [Read more...]

Filed under: Google+, Social Networking Tagged with circles, google, google plus, google+, hangout, how to, social buzz lab, training

6 Topics for Video Success in Your Business

By Patsy Stewart Leave a Comment

You've heard about it but are you doing it? Doing what you say... using video as a part of your social marketing strategy! We consistently suggest to our clients to use video. With today's technology you can easily create a video yourself using your smart phone, a tablet or a flip video camera. Other times you may want to hire a professional videographer to capture those special moments. Here are 6 great topics you can capture on video. Tutorial or How-to Product or Service … [Read more...]

Filed under: News and Events, Youtube Tagged with fall lineup, hokie nation, horse archer productions, how to, jms builders, john lusher, sean kotz, seminar, social buzz lab.jennifer bell, social media strategy, video, videographer, youtube

Facebook Page Browser Video Tutorial Plus 11 Additional Tips

By Patsy Stewart 3 Comments

There have been an ever increasing number of Facebook Business pages popping up. Many companies have outsourced their social media while a great number are managing their own content and startegies. I recently wrote a guest post on Handshake 2.0 about the 10 Things You Should Know Facebook Business Pages. After writing that post I thought of another tool that Facebook released nearly a year ago and most users just don't know about it. The best way I could think of to describe this feature and … [Read more...]

Filed under: BUZZ, Facebook, Social Media Tagged with business page, facebook page, facebook page browser, facebook training, handshake2.0, how to, patsy stewart, social buzz, social media, social media strategy, tutorial, video

Eleven Things NOT To Do on Social Media

By John Lusher 13 Comments

Social Media has become an active component of many marketing strategies. We recently developed a handout entitled,you guessed it, 11 Things NOT To Do on Social Media. We gave you a sneak peak in our post Don't Do It, Three Things that Can Zap the Buzz. Instead of just providing you with the list and making you read them all for yourself, our Social Media (mad) Scientist, John Lusher, put a video spin on some of these items. We hope you enjoy!! John Lusher on Things NOT To Do on Social … [Read more...]

Filed under: BUZZ, Social Networking, Strategy Tagged with do not do, how to, john lusher, mad scientist, not to do, online relationships, self promote, social buzz, social media, social networking

Don’t Do It!! Three Things That Can Zap the Buzz

By Patsy Stewart 1 Comment

Several weeks ago our Team had the pleasure of participating in the Montgomery County Chamber of Commerce Business Expo held at the beautiful Conference Center at The Inn of Virginia Tech. This was one of the best events we have participated in and a special thanks goes to the Montgomery Chamber staff for a job well done! There were several hundred business owners expected to tour the Expo, so since we are in the social media business, we decided to provide a handout that included a list … [Read more...]

Filed under: BUZZ, Social Networking, Strategy Tagged with do not do, don't do, don't do on social media, how to, inn at Virginia Tech, john lusher, montgomery county chamber, social buzz lab, social media, social media etiquette, team

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