Developing a personal brand takes time, but social media is an essential tool that can help tremendously. We now have the ability to search with ease, have constant learning opportunities and various ways to communicate and interact with others. We have only had these tools in the last few years so lets utilize them! Many companies constantly post but do not receive the results they are looking for. Once you know your readers, you will be able to promote not just what your company has to … [Read more...]
3 New Enhancements to Google+
Google+ is a part of the marketing strategy for Social Buzz Lab Clients. We were thrilled when Sara McKinley, Product Manager at Google announced on her Google+ profile some changes and improvements to profiles and pages today. Larger Cover Photos Cover photos are much larger than before (up to 2120px by 1192px), and they display in 16x9 when fully expanded. We're really excited about all the possibilities the larger cover images will present. An Easier Way to Edit Your Info The … [Read more...]
Two New Gmail Updates to Enhance Google+ Experience
My email of choice is Gmail and I often recommend Google Apps for our business clients. The main reason I heart gmail is because of the integration it supports in all of the tools I use for management, research and collaboration. Google recently released a new look for Gmail. Two Gmail Updates that Integrate Google+ There is a new tab on the left sidebar that allows users to sort incoming mail from contacts based on the Google+ circle they belongs to. This allows you the ability to sort … [Read more...]
How to Respond to Social Media Comments
Whether you are involved in a blog post or social media platforms, comments mean that you are engaging with your fans. It is very important to start and continue that conversation. But sometimes comments can come back to bite you if you are not careful. Just because you produce some great content and get a lot of positive responses doesn’t mean you wont get some remarks that are not as optimistic. Social media is all about impressions and creating a more personal conversation between the … [Read more...]