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Tips for a Successful Facebook Live Experience

Live streaming has really taken off in the last few years with platforms like Periscope or Meerkat and now Facebook. Facebook launched this feature in February of 2016 and has really changed the game this year with videos such as the mom with the Chewbacca mask. This video has have over 160 million views and shows how powerful Facebook Live can be when used correctly. View here for this example: https://www.facebook.com/candaceSpayne/videos/10209653193067040/ This feature is free to … [Read more...]

How to Respond to Social Media Comments

By Patsy Stewart 35 Comments

Whether you are involved in a blog post or social media platforms, comments mean that you are engaging with your fans. It is very important to start and continue that conversation. But sometimes comments can come back to bite you if you are not careful. Just because you produce some great content and get a lot of positive responses doesn’t mean you wont get some remarks that are not as optimistic. Social media is all about impressions and creating a more personal conversation between the … [Read more...]

Filed under: BUZZ, Facebook, Google+, Instagram, LinkedIn, Marketing, Pinterest, Social Media, Social Networking, Strategy, Twitter, Youtube Tagged with actions, bad comments, bad conversation, be social, comments, converstaion, don't do on social media, engaging, FAQ, generate traffic, genuine, good comments, good conversation, how to, how to get more fans, how to get more likes, Impressions, Motoring your site, Personal, response, short and sweet, social buzz, social converstation, social media, social media engagement, social media strategy, traffic, visual brand engagement

Choosing the Appropriate Social Media Platform for Your Content

By Patsy Stewart 4 Comments

Developing a personal brand takes time, but social media is an essential tool that can help tremendously. We now have the ability to search with ease, have constant learning opportunities and various ways to communicate and interact with others. We have only had these tools in the last few years so lets utilize them! Many companies constantly post but do not receive the results they are looking for. Once you know your readers, you will be able to promote not just what your company has to … [Read more...]

Filed under: BUZZ, Facebook, Google+, Instagram, LinkedIn, Marketing, Pinterest, Social Media, Social Networking, Strategy, Twitter, Youtube Tagged with branding, brands, build relationships, cheat sheat, demo, engagement, facebook, google+, how to, infographic, integrated marketing, likeable, linkedin, marketing strategy, media platforms, personal brand, pinterest, pros vs cons, readers, social buzz, social media, social media strategy, social media tools, social networking, target reach, tools, twitter, visual

A Sneak Peek Behind the Scenes of a Successful Content Strategy

By Patsy Stewart 3 Comments

Have you ever been browsing through social platforms and wondered where all those interesting posts and amazing images come from? You're in luck! We are going to take you behind the scenes of what The Social Buzz Lab does to create engaging content and why it is so important for a brand and content strategy. The Social Buzz Lab works with many different kinds of companies. One niche area that is keeping us busy these days is the apparel industry. Some of our apparel companies … [Read more...]

Filed under: Branding, BUZZ, Facebook, Instagram, Marketing, Social Media, Strategy Tagged with apparel industry, apparel marketing, apparel social media, brand, branding, content strategy, facebook, graphic design, instagram, Junk Food Clothing, Salt Life, social media marketing, social media strategy, Soffe, visual content, visual marketing

How One Caterpillar Dealer Conquered Social Media

By Patsy Stewart 5 Comments

We would like to boast a little about our client, Carter Machinery, a Cat dealer located in Virginia. We have been working with Carter since their initial entrance into social media several years ago. During that time, the Social Buzz Lab has worked closely with the entire Marketing Department at Carter to successfully build their presence on all of the major platforms, including Facebook, Instagram, Twitter, Google+ and YouTube. This digital presence has enabled Carter Machinery to interact … [Read more...]

Filed under: BUZZ, Facebook, Instagram, Marketing, Social Media, Social Networking, Strategy Tagged with 100000 Fans, Advertising, ALS Bucket Challenge, Apps, Blog, buzz, Carter, Carter Machinery, Cat, Caterpillar, caterpillar dealer, cover photo, facebook, facebook fans, Fans, Heavy Equipment, interaction, Milestones, Out of the box, Posting, social buzz lab, social media, social media strategy, Tips and Tricks, visual

Did a Google+ Enhancement Prompt this Facebook Change?

By Patsy Stewart Leave a Comment

Facebook news feed. There are both critics and proponents of this change but no one is really sure how it is going to effect a brand. One little change slipped through this week that we feel is really a big positive change for brands. This Facebook change is likely the result of the recent change Google made in it's brand pages on Google+. We are in a world of visual story telling. Google increased the size of their cover images and have never had any restrictions on text on the image. … [Read more...]

Filed under: BUZZ, Facebook, Google+ Tagged with 20% text rule, cover image, cover photo, facebook, facebook cover image, facebook news feed, facebook page, google page, google+, social media buzz, visually tell your story

6 Proven Ways to Grow Your Facebook Page Likes

By Patsy Stewart 27 Comments

So you have a Facebook business page. That's great, but creating a Facebook page is just the beginning. Sharing engaging content, being consistent and growing your fan base all important pieces of a successful strategy. In order to grow your "likes" you need to share content consistently and make sure the content is fresh and engaging. As we work with various clients from small businesses to corporations we have several strategies we implement to increase their likes and build an engaging … [Read more...]

Filed under: BUZZ, Facebook, Strategy Tagged with facebook, facebook fans, facebook likes, facebook page, grow your page likes, how to, how to get more fans, how to get more likes, invite friends to like your page, promote facebook posts, recommend page, recommend page to friends, sponsored ads

3 Reasons to Schedule Facebook Posts

By sysadmin 53 Comments

Schedule Facebook Posts by Social Buzz Lab

Are you struggling to share content on your Facebook page consistently? Have you heard that using third party apps to schedule a post to go out at the best time to reach your market can be detrimental to your engagement success? You can now breath a sigh of relief. Facebook has rolled out a schedule feature for page admins to queue posts. It may seem a little awkward at first but it does the job nicely. 3 Reasons to Use Facebook Scheduled Posts Strategic Planning – With the ability to … [Read more...]

Filed under: BUZZ, Facebook, Social Media, Strategy Tagged with best time to post, engagement, facebook, facebook scheduler, how to, page activity, page admin, schedule facebook posts, strategic planning, time management, visual

The Visual Elements of Facebook Timeline [Infographic]

By Patsy Stewart 19 Comments

Facebook's new Timeline for business pages has brought many opportunities to many page administrators. From cover images to profiles images to milestone images, but all have unique sizes that are not standard. Facebook Timeline is VISUAL Erika Bentley, Graphic Designer for The Social Buzz Lab, created this infographic to help you understand image sizes and terminology used for an attractive and engaging Facebook Page using the timeline features for business pages. If you're … [Read more...]

Filed under: BUZZ, Facebook, News and Events Tagged with engagement, facebook, facebook image sizes infographic, facebook images, facebook timeline graphic sizes, facebook timeline graphics, facebook timeline image sizes, facebook timeline training, facebook workshop, image sizes, infographic, roanoke, timeline visual elements, training, va, virginia, visual, workshop

Converting to Facebook Timeline Brand Page

By John Lusher 6 Comments

Just as rantings about Facebook changing user's personal profiles have died down, now we have New Facebook Pages! That's right, the Facebook Business Pages we have all grown to love is about to get a facelift! If you are an administrator of a Facebook Page, you may have the option to make the switch now or you soon will. All pages will automatically convert to the new format on March 30th. The rumor was that the new page design would debut by the end of February, but like with most Facebook … [Read more...]

Filed under: Branding, Facebook, Social Media Tagged with brand, business page, cover photo, facebook, page admin, timeline

The Visual Elements of Facebook Timeline [Infographic]

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