Social Media | Social Media Consultants | Roanoke, VA

12 Month Plan to Social Media Success [Infographic]

Are you struggling with your social media plan? Have you found that it takes more time and resources than you can allocate? Intuit has come up with a very useful infographic marketing tool to help small businesses get a handle on their social media strategy. This social media road map to social success includes a monthly plan broken down into 4 segments or quarters. 1st quarter measure your social media inventory 2nd quarter work on strengthening the relationships 3rd quarter integrate … [Read more...]

Filed under: Social Media, Strategy Tagged with infographic, integrated marketing, social media, social media marketing, social media plan, social media road map, social media strategy

You’re Freakin’ Kidding Me… You’re Not on Google+?

By Patsy Stewart Leave a Comment

We've been actively creating Google+ business pages for our clients since Google released pages for businesses. When I'm asked to describe Google+ I often refer to it as Facebook without all of the drama. Many marketers have left Facebook for Google+. We've even heard debates from those who have questioned if Google+ would make it or if Facebook would eventually win the battle. As Forbes author Anthony Kosner wrote, Watch out Facebook, Google, Inc. could catch up. Data collected … [Read more...]

Filed under: BUZZ, Google+, Social Media Tagged with google image search, google page, google plus, google search, google search results, google+, google+ business page, why you should be on google+, why your business should be on google+

Self Promotion is a Social Turn Off

By John Lusher 10 Comments

Self Promotion makes me sick! Doesn't it you? If you will indulge me just a bit, this post is going to be a combination of ranting against something that irritates me along with thoughts and action steps on how to "not be that person." Because let's face it, no one wants to be that person! Social isn't about self promotion. We've all seen them in our social media world and in our own lives; people that constantly talk about themselves. I am not talking about people that Tweet what they … [Read more...]

Filed under: Social Media, Social Networking, Strategy Tagged with build relationships, creating buzz, don't do on social media, engagement, facebook, how to, john lusher, marketing, network, promoting others, self promote, self promotion, social, social media, social networking, your network

Social Media – A Look Back in History [INFOGRAPHIC]

By Patsy Stewart Leave a Comment

Many years have passed since the first email was created but that was actually the first significant step towards a change in our society and the way we communicate. Copyblogger has come up with a look back in history showing a graphical timeline of how we have moved from that first email to where we now socially connect, communicate and collaborate with one another worldwide. Looking at this infographic showing the history of social media, I realize that I was a very early adopter. I … [Read more...]

Filed under: Social Media, Social Networking Tagged with history of social media, infographic, social media, social media revolution, social network, social networking

3 Reasons to Schedule Facebook Posts

By Erika Bentley 28 Comments

Schedule Facebook Posts by Social Buzz Lab

Are you struggling to share content on your Facebook page consistently? Have you heard that using third party apps to schedule a post to go out at the best time to reach your market can be detrimental to your engagement success? You can now breath a sigh of relief. Facebook has rolled out a schedule feature for page admins to queue posts. It may seem a little awkward at first but it does the job nicely. 3 Reasons to Use Facebook Scheduled Posts Strategic Planning – With the … [Read more...]

Filed under: BUZZ, Facebook, Social Media, Strategy Tagged with best time to post, engagement, facebook, facebook scheduler, how to, page activity, page admin, schedule facebook posts, strategic planning, time management, visual

8 Easily Corrected Social Media Blunders

By Patsy Stewart 29 Comments

Social Media can be a real asset to marketing your brand but you can also miss some fantastic opportunities to capitalize on the full potential of social media marketing by making some common blunders. John Lusher shared the 11 Things NOT To Do on Social Media. This post will cover solutions to some common mistakes people overlook when planning the steps to their social marketing strategy. How to Correct 8 Common Blunders of Social Media The first visual image most people will see is … [Read more...]

Filed under: Branding, BUZZ, Social Media, Social Networking, Strategy Tagged with build relationships, don't do on social media, how to, integrated marketing, marketing, marketing strategy, social media, social media strategy

Everything You Need to Know About Pinterest [9 Infographics]

By Patsy Stewart 3 Comments

There's no denying that there is a new kid on the social media block and her name is Pinterest and she is creating a big BUZZ. Pinterest is a virtual bulletin board that originally appealed to mostly woman but has now been grasped by businesses and savvy marketers. Similar to the new visual direction of Facebook's timeline, Pinterest is also visual. I am a huge fan of infographics, in fact, follow me on Pinterest to see my board on Fantastic Infographics. There are some great … [Read more...]

Filed under: BUZZ, Pinterest, Social Media Tagged with buzz, how to, infographic, marketing strategy, pinterest, social media marketing, social media strategy, visual

Converting to Facebook Timeline Brand Page

By John Lusher 5 Comments

Just as rantings about Facebook changing user's personal profiles have died down, now we have New Facebook Pages! That's right, the Facebook Business Pages we have all grown to love is about to get a facelift! If you are an administrator of a Facebook Page, you may have the option to make the switch now or you soon will. All pages will automatically convert to the new format on March 30th. The rumor was that the new page design would debut by the end of February, but like with most … [Read more...]

Filed under: Branding, Facebook, Social Media Tagged with brand, business page, cover photo, facebook, page admin, timeline

How Chiropractors Can Leverage Social Media

By Patsy Stewart 5 Comments

Recently I was asked to speak to a group of Chiropractors about using social media for their practice. Each time I speak to a niche group, I research to find out how the industry is using social media so I can provide real examples of uses. I found some Chiropractors and Wellness Centers that are using Facebook and Twitter. Most are not consistent with their posts and very little engagement, but they are taking small steps. I also found there were a lot of videos on Youtube and a few blogs … [Read more...]

Filed under: Branding, BUZZ, Social Media, Traditional Tagged with branding, buzz, chiropractic, chiropractor, facebook, how to, marketing, public speaker, social media, social media marketing, twitter, youtube

Facebook Page Browser Video Tutorial Plus 11 Additional Tips

By Patsy Stewart Leave a Comment

There have been an ever increasing number of Facebook Business pages popping up. Many companies have outsourced their social media while a great number are managing their own content and startegies. I recently wrote a guest post on Handshake 2.0 about the 10 Things You Should Know Facebook Business Pages. After writing that post I thought of another tool that Facebook released nearly a year ago and most users just don't know about it. The best way I could think of to describe this feature … [Read more...]