“Marketing Is No Longer About The Stuff That You Make.”



Seth Godin is one of the most well known names in marketing today.  He is a best selling author, entrepreneur and public speaker who founded both Yoyodyne and Squidoo. His blog, http://www.sethgodin.com/sg/ ,  is very inspiring and extremely popular. 

Seth believes “marketing is no longer about the stuff that you make, but about the stories you tell.”  Marketing is ever changing and today selling the product has become more about the connections you create. With all the choices there are today it is hard to make your brand stand out.  You have to market your product or idea in a way for those who are going to listen to your message and care what you have to say.  Godin believes that people care about themselves and by tweeting, commenting, sharing posts from certain brands it is more about the reflection of them and not necessarily about the brand. He said “It costs something to give companies attention and people are not going to give their attention just because a company bought a full-page ad in the newspaper.” Some how that particular brand has made an emotional impact on them enough to grab attention. Start making connections with your clients and they will share your story.


  1. Well maaimadca nuts, how about that.

  2. very nice quotes about marketing

  3. Quite a nice quote, just tweeted it.

  4. Thanks for sharing this blog. Keep up the good work. I will continue follow and learn more from you.I am glad to read about Marketing.Thanks once again.

  5. In fact no matter if someone doesn’t know then its up
    to other viewers that they will assist, so here it happens.

  6. Great posts loved it, keep posting more. I’ll follow you for more such posts. It’s great to attain such useful information about marketing.
    Thanks, cheers.

  7. Hey there
    Thanks for sharing such amazing content, Keep on posting more blog posts like this


  1. […] “Marketing is no longer about the stuff that you make, but about the stories you tell.” – Seth Godin, Author […]

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