How Chiropractors Can Leverage Social Media

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Recently I was asked to speak to a group of Chiropractors about using social media for their practice. Each time I speak to a niche group, I research to find out how the industry is using social media so I can provide real examples of uses. I found some Chiropractors and Wellness Centers that are using Facebook and Twitter. Most are not consistent with their posts and very little engagement, but they are taking small steps. I also found there were a lot of videos on Youtube and a few blogs … [Read more...]

Reflecting on Our First Year – The Birth of a Business

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Time flies when you're having fun and I literally mean that. I find it hard to believe that it's been a year since the birth of  my company. My baby is celebrating it's first birthday! It seems like it was only a few months ago when I was trying to come up with the perfect name and bouncing it off of my friends and confidants. I shared many iterations of names but I was sure I had made the right choice when I came up with The Social Buzz Lab. They all agreed!  I did hours of research, … [Read more...]

3 Ways to Benefit From Google Search Plus Your World

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Google recently released one of the biggest changes to its search engine in a decade.  With the input of only a few characters you will get personalized results based on content from Google+  profiles, posts, photos and business pages. Google explains,  "We’re transforming Google into a search engine that understands not only content, but also people and relationships." 3 User Benefits from Google Search Plus Your World Find People Online - when you start entering characters in a … [Read more...]

10 Simple Steps to Get Started with Google+

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The Social Buzz Lab frequently conducts training and seminars on Social Media. We recently had our first gathering of the new year for our Meetup2.0 Group in Roanoke, VA.  John Lusher and I (add me to your circles) did a 45 minute training on how to get started with Google Plus. We started with the simple steps and ended the meeting with a hands-on live Hangout. 10 Simple Steps to Get Started with Google+ To set up a Google+ account you need a Google account (Gmail works). Once you … [Read more...]

Two New Gmail Updates to Enhance Google+ Experience

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My email of choice is Gmail and I often recommend Google Apps for our business clients. The main reason I heart gmail is because of the integration it supports in all of the tools I use for management, research and collaboration.  Google recently released a new look for Gmail. Two Gmail Updates that Integrate Google+ There is a new tab on the left sidebar that allows users to sort incoming mail from contacts based on the Google+ circle  they belongs to.  This allows you the ability to … [Read more...]

3 Takeaways from Internet Summit 2011

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The Social Buzz Lab attended the Internet Summit 2011 last week in Raleigh North Carolina. More than 1800 technology, marketing and social media professionals emerged eager to learn from the 120 presenters representing some of the most influential companies including representatives from Google, Yahoo, Discovery Communications, TheLadders , ESPN and keynote speaker, Gary Vaynerchuk, Co-founder of VaynerMedia and host of DailyGrape.com. We returned from the Internet Summit so pumped up and … [Read more...]

6 Topics for Video Success in Your Business

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You've heard about it but are you doing it?  Doing what you say...  using video as a part of your social marketing strategy!  We consistently suggest to our clients to use video.  With today's technology you can easily create a video yourself using your smart phone, a tablet or a flip video camera. Other times you may want to hire a professional videographer to capture those special moments. Here are 6 great topics you can capture on video. Tutorial or How-to Product or Service … [Read more...]

Ribbon Cutting Creates a BUZZ

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The Social Buzz Lab took center stage this week as we celebrated our membership in the Montgomery County Chamber of Commerce.  We were blessed to have a host of Chamber members, ambassadors and friends present as Blacksburg Mayor, Ron Rordam, assisted us in cutting the ribbon at the Chamber office. The event created a vision of social buzz from the effect of the orange BUZZ sunglasses used as a prop for the ribbon cutting ceremony. We extend our sincere thanks to Chamber Executive Director … [Read more...]

Facebook Page Browser Video Tutorial Plus 11 Additional Tips

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There have been an ever increasing number of Facebook Business pages popping up. Many companies have outsourced their social media while a great number are managing their own content and startegies. I recently wrote a guest post on Handshake 2.0 about the 10 Things You Should Know Facebook Business Pages.  After writing that post I thought of another tool that Facebook released nearly a year ago and most users just don't know about it.  The best way I could think of to describe this feature … [Read more...]

Eleven Things NOT To Do on Social Media

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Social Media has become an active component of many marketing strategies. We recently developed a handout entitled,you guessed it, 11 Things NOT To Do on Social Media. We gave you a sneak peak in our post Don't Do It, Three Things that Can Zap the Buzz. Instead of just providing you with the list and making you read them all for yourself, our Social Media (mad) Scientist, John Lusher, put a video spin on some of these items.  We hope you enjoy!! John Lusher on Things NOT To Do on Social … [Read more...]