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What’s the BUZZ in Social?

Welcome to the inaugural issue of What’s the Buzz in Social? Each week we will review the latest news from Social Media, trends to keep an eye on and helpful tips on how you can make the most of your own social presence. Instagram Glitches Instagramis constantly evolving, with a growing user base and new features aimed at enhancing the viewer experience. While this can sometimes lead to occasional glitches, they’re typically resolved quickly. In fact, many issues may be fixed by the time … [Read more...]

Filed under: Branding, BUZZ, LinkedIn, Marketing, Social Media Tagged with content strategy, instagram, linkedin, social media, X

3 Emerging Social Trends to Build Your Audience

By John Lusher 9 Comments

It’s 2021. Has your marketing woken up to the new year yet? We’re specifically talking about your social media marketing. The social media landscape has developed rapidly over the past decade, and the Coronavirus didn’t slow down that progress. In fact, in some ways, it accelerated the growth of existing channels and features. These days, interactive content is king. That includes both video and audio content. These mediums captivate your audience in ways that text cannot. Excitement, … [Read more...]

Filed under: Branding, BUZZ, Marketing, Social Media Tagged with branding, clubhouse, IGTV, instagram, instagram reels, social media

How to Use Instagram Stories for Lead Gen and Conversions

By John Lusher 9 Comments

This is a guest post by Aljaz Fajmut founder of Nightwatch There are many ways to drive more leads to your site and bag more conversions, and one that’s especially hot at the minute is Instagram stories. In a nutshell, Instagram stories let users post pics and videos to their profile — but there’s a catch. After 24 hours, they vanish forever. It’s a lot like Snapchat, where content disappears in a similar fashion. Instagram stories have proven to be really popular, with CNN … [Read more...]

Filed under: Branding, BUZZ, Instagram, Marketing, Social Media Tagged with branding, buzz, instagram, social media

12 Benefits of Collaborating with a Brand Influencer

By Patsy Stewart 21 Comments

We have seen an increase in the trend with influencer marketing. We used to call this “Word of Mouth” advertising, but it is more than just putting in a good word for your brand. A social media influencer, or brand ambassador, is a person who fits your demographic and has high influence and is well trusted by their followers on social media platforms. Influencers tend to work with multiple brands to showcase their products. Companies are not only touching their influencer but reaching their … [Read more...]

Filed under: BUZZ, Marketing, Social Media, Social Networking, Strategy Tagged with Advertising, apparel social media, brand ambassador, brand awarness, brand loyalty, Build Brand Loyalty and Trust, building relationships, Create Connections With Additional Audiences, demographic, Exhibit Authenticity, Expand Brands Reach, Gain Marketplace Insights, Gather UGC, Generate Sales Leads, Improve SEO and Search Results, Increase Brand Awarness, Increase Conversion Rates, Increase Engagement, influencer, influencer marketing, Influencer Program, Marketing a brand, online influencer, SEO results, social buzz lab, social influencer, social media, Soffe, Strengthen Customer Satisfaction, target reach, UGC, user generated content, Word of Mouth

Tips for a Successful Facebook Live Experience

By John Lusher 7 Comments

Live streaming has really taken off in the last few years with platforms like Periscope or Meerkat and now Facebook. Facebook launched this feature in February of 2016 and has really changed the game this year with videos such as the mom with the Chewbacca mask. This video has have over 160 million views and shows how powerful Facebook Live can be when used correctly. View here for this example: https://www.facebook.com/candaceSpayne/videos/10209653193067040/ This feature is free to … [Read more...]

Filed under: BUZZ, Facebook, Marketing, Social Media, Social Networking Tagged with buzz, connections, engagement, engaging, facebook, Facebook Live, facebook page, Live, marketing, marketing strategy, Questions and Answers, social buzz lab, social media, social media strategy, social networking, video, Video Streaming

10 Strategies to Get More Likes on Your Social Posts

By Patsy Stewart 7 Comments

Do you ever wonder why a company similar to yours is getting more likes and interaction on their posts, but you are posting more frequently? They could be getting a ton of shares, likes and tweets due to the approach they are taking when deciding what to post. Sometimes it is better to make those personal connections or just think outside the box. Here are a few strategies to help you get more likes and shares on your social media platforms. 1. Timing Is Everything Posting your … [Read more...]

Filed under: BUZZ, Social Media Tagged with apparel social media, be interact, be social, C-Media Company, create and post, Create good content, cross promote, engagement, facebook, fan interaction, hashtags, instagram, interact, Junk Food Clothing, More Likes, More Likes on Posts, Notations, NY Collection, pinterest, Salt Life, So, social buzz lab, social converstaion, social media, Social Media Content, Soffe, timing, twitter

SCOPING TO REACH YOUR AUDIENCE

By Patsy Stewart 1 Comment

If you are an early adopter and are looking for the next social platform, look no further! Periscope is a streaming app that allows users to broadcast live, while followers can view live and engage with the presenter while streaming live. You can also watch a replay of the scope for the next 24 hours. Users can "heart" the broadcast if they like what they see and hear. This app is owned by Twitter and it has already become a social media game changer. . We have added Periscope into some of … [Read more...]

Filed under: Marketing, Social Media, Social Networking, Strategy, Twitter Tagged with Audience engagement, Broadcast, Broadcasting, Engage, Live, Periscope, Scoping to reach your audience, social, social media, Social Media Platform, Social Platform, Social Support, twitter, Unique, Value

Social Media Is Not Just An Activity

By Patsy Stewart 2 Comments

Sean Gardner is known as one of the #1 Social Media Influencers out there. In Sean’s blog The 2morrowknight he features many guest bloggers that collaborate to create a different voice on various social media topics. This adds diversity to all the subjects that include tips, advice, top posts, social engagement, and techniques to improve SEO and results. Sean once stated: “Social media is not just an activity; it is an investment of valuable time and resources. Surround yourself with people who … [Read more...]

Filed under: BUZZ Tagged with 2morrowknight, bloggers, diversity, engagement, experience, investment, knowledge, online presence, quote graphic, Results, Sean Gardner, seo, SEO results, social media, social media buzz, social media community, Social Media Influencers, Social Media is not just an activity, social media techniques, social media tips, social media voice, technology, tips, top posts

Top 25 Social Media Blog Sites You Should Be Following

By Patsy Stewart 248 Comments

Are you looking for some great social media blogs? There are so many social media blogs out there its hard to choose just a few! In honor of Social Media Day, we are going to share with you our 25 favorite social media blogs, in no order. These are all based on content, quality, engagement, and success. Our top 25 Blog Posts to read and follow : Simply Measured This is an impressive social media company with a lot to offer! Not only do they maintain their clients accounts, but they … [Read more...]

Filed under: BUZZ, Marketing, Social Media Tagged with be social, Blog, Blog Posts, branding, conversation, engagement, how to, integrated marketing, marketing, Marketing Plan, marketing strategy, social buzz, social converstation, social media, Social Media Content, social media marketing, social media strategy, social networking, Strategy, To Do, top 25, Top 25 Blog Posts, Top Social Media Posts

Design is How it Works!

By Patsy Stewart 3 Comments

A great man once said: Design is not just what it looks like and feels like. Design is how it works – Steve Jobs It is important to have a clean appealing design in all mediums that speak to many and not just one particular audience. What we think Steve Jobs was trying to say is that - Design is all about how it Works! Things can look pretty but it is not only how someone can look at the piece of work in all aspects. It is how one relates to it, finds it easily, understands it and wants … [Read more...]

Filed under: BUZZ, Marketing, Social Media, Strategy Tagged with audience, beautiful design, clean design, design, design is how it works, Feels Like, How Design Works, How it Works, Looks Like, Looks Like and Feels LIke, social media, Steve Jobs, understanding design, understanding your audience

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