Social Media Consultants | Roanoke, VA | The Social BUZZ Lab
We Build BUZZ using social media!
Seth Godin is one of the most well known names in marketing today. He is a best selling author, entrepreneur and public speaker who founded both Yoyodyne and Squidoo. His blog, http://www.sethgodin.com/sg/ , is very inspiring and extremely popular. Seth believes “marketing is no longer about the stuff that you make, but about the stories you tell.” Marketing is ever changing and today selling the product has become more about the connections you create. With all the choices … [Read more...]
Live streaming has really taken off in the last few years with platforms like Periscope or Meerkat and now Facebook. Facebook launched this feature in February of 2016 and has really changed the game this year with videos such as the mom with the Chewbacca mask. This video has have over 160 million views and shows how powerful Facebook Live can be when used correctly. View here for this example: https://www.facebook.com/candaceSpayne/videos/10209653193067040/ This feature is free to … [Read more...]
Do you ever wonder why a company similar to yours is getting more likes and interaction on their posts, but you are posting more frequently? They could be getting a ton of shares, likes and tweets due to the approach they are taking when deciding what to post. Sometimes it is better to make those personal connections or just think outside the box. Here are a few strategies to help you get more likes and shares on your social media platforms. 1. Timing Is Everything Posting your … [Read more...]
Sean Gardner is known as one of the #1 Social Media Influencers out there. In Sean’s blog The 2morrowknight he features many guest bloggers that collaborate to create a different voice on various social media topics. This adds diversity to all the subjects that include tips, advice, top posts, social engagement, and techniques to improve SEO and results. Sean once stated: “Social media is not just an activity; it is an investment of valuable time and resources. Surround yourself with people who … [Read more...]
Are you looking for some great social media blogs? There are so many social media blogs out there its hard to choose just a few! In honor of Social Media Day, we are going to share with you our 25 favorite social media blogs, in no order. These are all based on content, quality, engagement, and success. Our top 25 Blog Posts to read and follow : Simply Measured This is an impressive social media company with a lot to offer! Not only do they maintain their clients accounts, but they … [Read more...]
Many businesses create a story that showcases the product as the "Hero". If you really want your customers to buy or appreciate your product then you should make them the hero or star of the story, not your business. Ann Handley, MarketingProfs Chief Content Officer, wrote a great article that explains in a modern tone what it really means to make your customer the hero of your. Click on the link below to read her … [Read more...]
Content is King but engagement is Queen and the lady rules the house! The king gets all the glory but the queen is his right hand woman. She tends to move the strings behind the scenes and not really noticing her that much. Without her the king would just fall apart. Like Mari Smith said: “Content is King but engagement is Queen and the lady rules the house.” Just having a website and presence online doesn’t make you a successful business. You can have the best content but if you don’t … [Read more...]
It's important to stay connected and in the moment in any social media platform. Following the right people can be essential. They can influence how you think, how you connect with others and how you and learn. Learning from experts in your field or in business can help you achieve greater results and allows you to see different objectives while coming to your own conclusions. If you already follow these individuals, you know what we’re talking about! If you aren’t following these … [Read more...]
Just in case you are not familiar with entrepreneur Gary Vaynerchuk, he is an owner of VaynerMedia. This company works closely with Fortune 500 companies to develop digital and social media strategies and content. He is also on the best seller list for his book: Jab,Jab,Jab, Right Hook. So Gary knows a thing or two about advancing social media. This quote from Gary is genius! People are intriguing and want to know what you are about. They want to trust you and know your story. This … [Read more...]
Developing a personal brand takes time, but social media is an essential tool that can help tremendously. We now have the ability to search with ease, have constant learning opportunities and various ways to communicate and interact with others. We have only had these tools in the last few years so lets utilize them! Many companies constantly post but do not receive the results they are looking for. Once you know your readers, you will be able to promote not just what your company has to … [Read more...]
