Social Media Consultants | Roanoke, VA | The Social BUZZ Lab
We Build BUZZ using social media!
Seth Godin is one of the most well known names in marketing today. He is a best selling author, entrepreneur and public speaker who founded both Yoyodyne and Squidoo. His blog, http://www.sethgodin.com/sg/ , is very inspiring and extremely popular. Seth believes “marketing is no longer about the stuff that you make, but about the stories you tell.” Marketing is ever changing and today selling the product has become more about the connections you create. With all the choices … [Read more...]
Many businesses create a story that showcases the product as the "Hero". If you really want your customers to buy or appreciate your product then you should make them the hero or star of the story, not your business. Ann Handley, MarketingProfs Chief Content Officer, wrote a great article that explains in a modern tone what it really means to make your customer the hero of your. Click on the link below to read her … [Read more...]
While speaking at INBOUND successful social media guru, Guy Kawasaki said “Great companies start because the founders want to change the world…not make a fast buck.” This well said statement really describes the motto all of us should share. It makes a huge difference when you love and believe in what you are doing. If you do this then the job really doesn’t seem like work anymore – it becomes more fun! Always have your have your client’s best interests at heart. And do not forget why … [Read more...]
Just in case you are not familiar with entrepreneur Gary Vaynerchuk, he is an owner of VaynerMedia. This company works closely with Fortune 500 companies to develop digital and social media strategies and content. He is also on the best seller list for his book: Jab,Jab,Jab, Right Hook. So Gary knows a thing or two about advancing social media. This quote from Gary is genius! People are intriguing and want to know what you are about. They want to trust you and know your story. This … [Read more...]
"Saying hello doesn’t have an ROI. It’s about building relationships." Gary Vaynerchuk Gary Vee has continuously reminded us that it's hard to see a typical ROI for social media. BUT, building relationships is the key to putting the dollars in the bank. When people know how you think, what you feel, that you care... that's when you see the ROI. … [Read more...]
"Focus on how to be social, not on how to do social." Jay Baer, Convince and Convert You can have all of the tools out there and spend as much time as you can, but social media will never work unless you ARE social. It's more than pushing your message out there. Become social by commenting, sharing, promoting and engaging. You can be social anywhere! … [Read more...]
