12 Month Plan to Social Media Success [Infographic]

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Are you struggling with your social media plan? Have you found that it takes more time and resources than you can allocate? Intuit has come up with a very useful infographic marketing tool to help small businesses get a handle on their social media strategy. This social media road map to social success includes a monthly plan broken down into 4 segments or quarters. 1st quarter measure your social media inventory 2nd quarter work on strengthening the relationships 3rd quarter integrate … [Read more...]

Media Team Formed for Roanoke South Peak Community

South Peak Living in Roanoke Virginia

For Immediate Release South Peak Forms Media Team Four local agencies will work to keep the public informed about progress at the luxury community in Roanoke County.   Roanoke, Va. (January 15, 2013) – The South Peak community has announced the formation of a media team that combines the expertise of four local media companies:  Firefli Media of Roanoke, C-Media Company LLC, of Moneta, Sellavision Media LLC, of Moneta and the Carlin Agency Public Relations, of Roanoke. “Their combined … [Read more...]

8 Easily Corrected Social Media Blunders

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Social Media can be a real asset to marketing your brand but you can also miss some fantastic opportunities to capitalize on the full potential of social media marketing by making some common blunders. John Lusher shared the 11 Things NOT To Do on Social Media. This post will cover solutions to some common mistakes people overlook when planning the steps to their social marketing strategy. How to Correct 8 Common Blunders of Social Media The first visual image most people will see is … [Read more...]

Everything You Need to Know About Pinterest [9 Infographics]

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There's no denying that there is a new kid on the social media block and her name is Pinterest and she is creating a big BUZZ.  Pinterest is a virtual bulletin board that originally appealed to mostly woman but has now been grasped by businesses and savvy marketers.  Similar to the new visual direction of Facebook's timeline, Pinterest is also visual. I am a huge fan of infographics, in fact, follow me on Pinterest to see my board on Fantastic Infographics.  There are some great infographics … [Read more...]

6 Topics for Video Success in Your Business

Jen and John

You've heard about it but are you doing it?  Doing what you say...  using video as a part of your social marketing strategy!  We consistently suggest to our clients to use video.  With today's technology you can easily create a video yourself using your smart phone, a tablet or a flip video camera. Other times you may want to hire a professional videographer to capture those special moments. Here are 6 great topics you can capture on video. Tutorial or How-to Product or Service … [Read more...]

Facebook Page Browser Video Tutorial Plus 11 Additional Tips

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There have been an ever increasing number of Facebook Business pages popping up. Many companies have outsourced their social media while a great number are managing their own content and startegies. I recently wrote a guest post on Handshake 2.0 about the 10 Things You Should Know Facebook Business Pages.  After writing that post I thought of another tool that Facebook released nearly a year ago and most users just don't know about it.  The best way I could think of to describe this feature and … [Read more...]

Three Reasons to Take Twitter Seriously

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Twitter is one of the most mis-understood social networking platforms. Most people find it complicated and hard to grasp and understand.  How can you sell a product using 140 characters? Why does anyone care what you had for breakfast? Who wants to bothered with text messages from people you don't know? What value could you possibly gain from 140 characters? As an early adopter of social media, I have been using  twitter since 2007. Did I understand the value of  those early 140 character … [Read more...]