Content is King but engagement is Queen and the lady rules the house! The king gets all the glory but the queen is his right hand woman. She tends to move the strings behind the scenes and not really noticing her that much. Without her the king would just fall apart. Like Mari Smith said: “Content is King but engagement is Queen and the lady rules the house.” Just having a website and presence online doesn’t make you a successful business. You can have the best content but if you don’t … [Read more...]
How to Respond to Social Media Comments
Whether you are involved in a blog post or social media platforms, comments mean that you are engaging with your fans. It is very important to start and continue that conversation. But sometimes comments can come back to bite you if you are not careful. Just because you produce some great content and get a lot of positive responses doesn’t mean you wont get some remarks that are not as optimistic. Social media is all about impressions and creating a more personal conversation between the … [Read more...]